FINN McKENTY – “Rockism” is killing music (it might be too late) | The Punk Rock MBA

“Rockism” is killing music. Finn McKenty looks at examples from Post Malone, Falling In Reverse, MGK, and more.

Finn Mckenty (The Punk Rock MBA) makes videos about music and alternative culture. But who am I and why would you care what I think? He presents himself as a hardcore kid who started out making zines in his parents’ basement then became a marketer and graphic designer with 15+ years in the game. He has worked with bands including Converge, Dillinger Escape Plan, Periphery, Of Mice & Men and A Day To Remember and brands like Nike, Nintendo, Virgin, and Starbucks among many others.

The term “rockism” was coined in 1981 by English rock musician Pete Wylie. It soon became a pejorative used humorously by self-described “anti-rockist” music journalists. The term was not generally used beyond the music press until the mid 2000s, and its emergence then was partly attributable to bloggers using it more seriously in analytical debate. In the 2000s, a critical reassessment of pop music was underway, and by the next decade, poptimism supplanted rockism as the prevailing ideology in popular music criticism.

While poptimism was envisioned and encouraged as a corrective to rockist attitudes,[6] opponents of its discourse argue that it has resulted in certain pop stars being shielded from negative reviews as part of an effort to maintain a consensus of uncritical excitement. Others argue that the two ideologies have similar flaws.

0:00 Intro
1:52 What is rockism?
4:06 Post Malone
6:36 Falling In Reverse
11:59 Autotune and “flops”
15:16 MGK & producers